Passes Brand Identity Proposal Case Study
The following is a brand identity case study proposal for the content creator platform, Passes. This direction was presented as a working concept but was not selected. The concept was rooted in the idea of content creators creating an aura or spirit for their audience.*Please note all of these images were not used without permission and were simply for proof of concept.
Design Director: Paul Choi
Creative Direction: Jerod Rivera
Motion Designer: Brandon Winters
Copywriting: Ellen Ennes
Director of Strategy: Jordan Heber
The following is a brand identity case study proposal for the content creator platform, Passes. This direction was presented as a working concept but was not selected. The concept was rooted in the idea of content creators creating an aura or spirit for their audience.*Please note all of these images were not used without permission and were simply for proof of concept.
Design Director: Paul Choi
Creative Direction: Jerod Rivera
Motion Designer: Brandon Winters
Copywriting: Ellen Ennes
Director of Strategy: Jordan Heber
