Yerba Buena Center for the Arts rebrand
Created a logo mark and logotype for the Yerba Buena Center for the Arts in San Francisco. The logomark acts a “pointer” to call attention to specific content. This shape also occupies the plot of land that is situated for the institution. Developed while at Manual.
Art Director: Caroline Reece
Creative Director: Tom Crabtree
Copywriting: David Begler
Logos & Identity Design: Jerod S. Rivera
Created a logo mark and logotype for the Yerba Buena Center for the Arts in San Francisco. The logomark acts a “pointer” to call attention to specific content. This shape also occupies the plot of land that is situated for the institution. Developed while at Manual.
Art Director: Caroline Reece
Creative Director: Tom Crabtree
Copywriting: David Begler
Logos & Identity Design: Jerod S. Rivera








