Jerod S. Rivera, Visual Design
Oakland, Calif.
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jerodsrivera@gmail.com
+1 714 743 8150

Yerba Buena Center for the Arts rebrand

Created a logo mark and logotype for the Yerba Buena Center for the Arts in San Francisco. The logomark acts a “pointer” to call attention to specific content. This shape also occupies the plot of land that is situated for the institution. Developed while at Manual.

Art Director: Caroline Reece
Creative Director: Tom Crabtree
Copywriting: David Begler
Logos & Identity Design: Jerod S. Rivera